Bedienungsanleitung Acoustica Mixcraft-6 (Seite 191 von 198) (Englisch)

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Mixcraft’s Loops. Though, student can compose, record, and edit their own music,

Mixcraft loops are a great tool for scoring a commercial. In the Tabs Area, select the

“Library” tab and search through the instrument categories. If your computer is connected

to the internet, users can preview and download each loop by clicking the green play

button next to the ﬁle name.

Mixcraft’s Loop Library is ﬁlled with drum and instrument loops.

6. Loop Arrangement. Because the commercial is relatively short, the music does not

necessarily require a complete structure of beginning, middle and end. Often, beginning

with an explosive drum loop will sufﬁce for an introduction. Experiment with different

loops and arrangements.

7. Product/Company theme. Have students compose a theme for the product or company.

They can use Mixcraft loops or use their own recordings. Have them try the theme at the

either the beginning or the ending of the commercial. Write a witty slogan to be sung or

spoken over the theme.

8. Finishing with sounds effects. A great strategy for scoring a commercial is to add sound

effects that correspond to speciﬁc actions or events on ﬁlm. A commercial that has a cop car

enter the opening shot chasing a speeding Trek bicycle rider might get more immediate

attention if the “siren” is blaring – adding sound effects heightens our alertness. Make

sure the video track images and sound effects regions on the audio tracks are aligned

properly so that sounds coincide with the intended video content. The siren needs to

accompany the grand entrance of the cop car not come blaring in long after the black

and white has exited the shot.

9. Mixing Down. Once the commercial is ﬁnished, mix down the video by selecting

File > Mix Down To… > Select either .AVI or .WMV.

10. Marketing: With the completed commercials, organize a viewing session in which students

can analyze the results. Administer a survey or have a class vote on which commercials

were the most effective in attracting customers. Why were some commercials more effective

than others? What worked? What didn’t? Why?

ADDITIONAL LESSON PLANS

Movie Preview: There are, of course, several other mediums that use music to attract its audience.

Movie previews are short, heavily edited teasers that use music, dialogue, and sound effects to

bring the ﬁlm to life. The goal of course is to compel the audience to see the ﬁlm even if it turns

out later (surprise!) to be a total stinker. Design a lesson plan in which students create a 1 to 2

minute movie preview. Supply video footage to the students. Students can then edit the audio and

add music where necessary. The goal is to make a teaser that sells an absolutely “must see” movie.

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Libble nimmt den Missbrauch seiner Dienste sehr ernst. Wir setzen uns dafür ein, derartige Missbrauchsfälle gemäß den Gesetzen Ihres Heimatlandes zu behandeln. Wenn Sie eine Meldung übermitteln, überprüfen wir Ihre Informationen und ergreifen entsprechende Maßnahmen. Wir melden uns nur dann wieder bei Ihnen, wenn wir weitere Einzelheiten wissen müssen oder weitere Informationen für Sie haben.

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